New Abarth Commercial Featuring Charlie Sheen

New Abarth Commercial Featuring Charlie Sheen

Fiat is continuing to push the boundaries with their marketing campaign for the Fiat 500 Abarth, this time with a new commercial featuring supermodel Catrinel Menghia and actor Charlie Sheen. The newest slogan: “Not all bad boys are created equal.”

A bit of an homage to this lunatic? I’d say so.