There are no rules on Charlie’s Island … or tops. The video opens with Charlie Sheen circling around his tiny, private tropical island, in his FIAT 500 Abarth cabriolet. The island itself is equipped only with Charlie, the Abarth, a lone palm tree and two long-haired, beautiful mermaids. The imagery does leave you hunting around […]
Ryan Douthit from Driving Sports TV has taken the Abarth around Spring Mountain Raceway, near Las Vegas, to put the Fiat 500 Abarth through its paces. Watch the video below to see how the car handles:
Fiat is continuing to push the boundaries with their marketing campaign for the Fiat 500 Abarth, this time with a new commercial featuring supermodel Catrinel Menghia and actor Charlie Sheen. The newest slogan: “Not all bad boys are created equal.” A bit of an homage to this lunatic? I’d say so.
Would you like to spend 6 minutes listening to the Abarth engine and exhaust, watching it slide around in a parking lot, and see the interior up close? Oh did I mention no annoying music or announcers? If that sounds good, well then I have the video for you.
Although many would call the Jennifer Lopez campaign for the Fiat 500 “annoying”, Fiat seems to have started off on the right foot with the Abarth marketing. Their “Seduction” commercial is about a man lusting after an Abarth, to the point of imagining her as angry Italian woman. The model/actress is actually Romanian and her […]
Update: the Abarth will be unveiled tomorrow! Refresh this page at 4:35pm (EST) to watch it live! We’re less than a month away from the official announcement of the Abarth Fiat 500 for the USA. It will be unveiled on November 16th at the Los Angeles Auto Show. Fiat has added an Abarth section to […]
Abarth has a well established racing pedigree, so it is no wonder that they’ve chosen to release a track ready Fiat 500. Debuted at the 2011 Frankfurt Motor Show, the 695 Competizione features a color matched rollbar replacing the back seats (which just so happens to increase the storage capacity of the hatch), lightweight Sabelt […]
Since I’ve started collecting links to awesome Fiat and Abarth related videos on YouTube, I decided it was time that we have our own YouTube channel. Please check it out, leave a comment, and suggest some videos to add to the favorites and playlists! One of the playlists I’ve added is for Fiat commercials and […]
Anyone who thinks the Fiat 500 is just a cute little city car needs to watch these videos! Thanks to the partnership with Abarth and contributions from Rally professionals and the tuning community, the tiny Fiat gets some much needed punch. Watch the videos below: Drifting in a Mid-engine RWD Abarth Fiat 500 Abarth Rallying
It may not be an Abarth, but the little Fiat 500 can still spin some tires when driven by a professional. Check out the video of Johnny Kanavas, a professional driver from California, taking the new 2012 FIAT 500 Sport out for a spin. Can’t wait to see what he can do with a Fiat […]